The Shootist Brand Identity
A canny bit of brand identity for director of photography and lighting cameraman, Edward Noel.
Concept
With an alias already in place, Ed Noel asked us to develop a brand identity to illuminate his talents. We happily obliged.
Combining a film canister and gun barrel was a slick move that allowed a strong visual brand identity to be applied to stationary, website and a showreel.
Bold monochrome, an iconic film real image, and just one bullet lets the client know that Ed is a sure fire hire.
Delivery
The on point brand identity roll out for The Shootist includes stickers for equipment, stationary, web design and showreel.
Fourth Wall’s website design aesthetic conveys Ed’s technical ability and creative services.
Promoting The Shootist’s skills futher, Fourth Wall edited the showreel for the website, providing a consistent application of brand identity across all touchpoints.
